Good ads make you smile
When you see a good ad on TV or the Internet, you can’t help but watching it over and over. Sometimes you laugh, sometimes you .. umm… cry but no matter what the reaction - you simply love it and will watch it over and over again.
An example of good ads:
- Nike Ads - Hat tip to Jenny White
- Ad Awards
- It’s the End of the World - By the creators of the Nike ads above. Strong Language.
Now, if you see a bad ad — ok, let me rephrase that — You will often skip over bad ads or if forced to watch them (stupid commercials in between my program) you won’t pay attention to their message.
My suggestions to companies out there - take a chance and make something of your brand. Quit being safe and so conservitive with your money. Putting out a bad ad is sometimes worse than putting out any ad at all. No matter what they say about “No advertising is bad advertising”.
Bill Creswell Says:
My daughter says “I like this commercial” just as often as she says “I can play this on my violin” when the Final Jeopardy song comes on.